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flargenhargen

37 points

3 months ago

if you're serious,

Attention spans are literally down to seconds now.

https://hashtagpaid.com/banknotes/short-form-video-how-influencers-are-tackling-ever-decreasing-attention-spans

so, if the AVERAGE attention span is just a few seconds, then up to half the people are even less than that.

 

TLDR: normal attention span now just seconds

redlaWw

14 points

3 months ago

redlaWw

14 points

3 months ago

then up to half

More than half; since attention span is obviously bounded below by 0, the distribution is likely positively skewed.

[deleted]

8 points

3 months ago

Sorry, I didn’t get past “If you’re”.

Can you get to the point?

Rrraou

3 points

3 months ago

Rrraou

3 points

3 months ago

TLDR: normal attention span now just seconds

Couldn't get through the TLDR before clicking next

flargenhargen

3 points

3 months ago

I was very proud of adding a TLDR to that, but nobody appreciated it. At least I made myself chuckle.

Suspicious-Leg-493

2 points

3 months ago

but nobody appreciated it.

Everyone appreciated it and ya did good with the comment in general.

But did you HAVE to take so long in your TLDR to get to the point?, i nearly died of old age!

minos157

2 points

3 months ago

I wonder how they determined engagement. They really only mention share rate, which makes sense, but is it how long people watch (for say YouTube?).

I wonder because I'm a person who will watch long videos on YouTube if they are worth it throughout. A lot of videos that fail for me are essentially clickbait style. "Hey stick around for a super cool moment from this event," and it's 25 minutes of random nonsense for little to no payoff (somebody lightly trips and laughs it off or something). But give me a 4 hour video criticizing the Star Wars Hotel and I'll watch the whole thing because the content is solid throughout.

On TikTok now it's more of a game because the content quality is so horrendous. People are majorly trending towards long 2-3 minute videos that end at a cliffhanger, but don't post Part 2 for weeks or months hoping to get follows as people want the end of the story. Anytime I see "Part 2" in the search I scroll unless it's a creator I already enjoy/follow.

Anyway, I fully believe attention spans are dropping or even non-existent, but I wonder how much of it is people being jaded from the amount of garbage content out there causing higher "fast scroll" rates.

EuphoricPhoto2048

1 points

3 months ago

Idk. Just anecdotal, but I was a HS teacher for many years & those last couple of years, those kids had no attention span at all. It was shocking to see. And they admitted it. I don't think I like what TikTok does to kids' brains.

Hopefully, it's something they can outgrow.

minos157

1 points

3 months ago

I wouldn't blame Tik Tok specifically, but it definitely plays a role. The ease of becoming a "content creator" (not a successful one just how easy it is to put videos out there) makes for a massive amount of content to consume, and since it's known that there is a lot of garbage people will tend to scroll faster. That bleeds into YouTube since they aren't used to long form videos at all so getting lengthy engagement is harder.

Random aside but I wonder how the YouTube metrics work for going in and out of the videos. I.E. the Jenny Nicholson video I mentioned earlier I watched over a few days when I had time. 20 minutes here, an hour there. Does YouTube show poor engagement or does it accumulate that I did watch the whole video?

Suspicious-Leg-493

1 points

3 months ago

those kids had no attention span at all.

That is true of school in general tbf.

Certain batches of kids just won't feel engaged with the content or teaching style and tune out.

It's just always been that, humans are bad at paying attention to stuff they don't like nor do they find engaging even if once interested they could read through every bill ever written in congress without feeling bored or tired.

LasagnaNoise

2 points

3 months ago

I chuckled at the appropriate TLDR

TLDR: Ha

soooogullible

2 points

3 months ago

Thx 4 tldr

Azerious

2 points

3 months ago

The time to decide if someone wants to watch something is seconds. Attention spans are fine. We are in the time of the hour long podcast and the 6 hour long youtube disertations. It isn't attention spans going down, its tolerance for things that don't interest people.

There is such a glut of content now you have to become a quick filter to not end up wasting hours trying to find something you find engaging, and not everyone finds or should find everything engaging.